The problem with Ideas, if you can remember them.

Talking about ideas is one of my favourite past times. It gives me hope. Hope that problems in the world can be solved, hope that I can one day invent something truly awesome, hope of fame and fortune maybe. It makes me feel smart a little too, stroking my ego.
 
But it can be a double edged sword.
 
It can be painful, constantly swirling the same ideas around my head, never realising most of them. The hope can turn to frustration. Sometimes, you have to let things go.
 
I can't let them go though!
 
So I created IdeasKicker.com to solve my own pain points with all my ideas. These pain points are:
  1. Forgetting my ideas soon after having them.
  2. Wanting honest, if not brutal, feedback.
  3. Know which ideas are actually worth making happen
  4. Finding others who may also be passionate about these ideas, who might help me realise them
Can you relate to any of these pain points?
 
I now use IdeasKicker to immediately dump my ideas as I have them. By default they are private, so only I can see them. They are also encrypted so not even me the founder can access your ideas.
 
Then I revisit my personal idea listing and add kicks and drops. These help me to refine my own ideas, self vetting them.
 
I then have 3 choices for each idea:
  1. keep it private
  2. kick it off (share) to trusted Teams of people
  3. kick it off publicly, where anyone can see it and kick it around
So my pain points are satisfied. With my new habit of dumping all my ideas to the site I am loving it. I still forget my ideas, often within 10 minutes of entering them! When I browse my ideas later I am stoked to be reminded of them. I just love remembering those ideas and then adding to them via Kicks, Drops and Catches. I catch my own ideas, they are the ones I have decided to implement.
 
IdeasKicker gives my ideas a home, and let's them loose as I see fit, when I am ready.
 
Try it out at www.ideaskicker.com and let me know what you think.

Should you tell people about your ideas?

I have experienced the many aspects of this conundrum over the years.

The natural tendency is to mistrust, to think people will steal your idea. In reality,  it's probably just you convincing yourself that your idea is just simply amazing, when it's probably not. Until you tell people you're deluding yourself. This delusion can be expensive if you start building it. 

My personal habit, is to blat my mouth off to anyone who will listen. I often do my elevator pitch to someone and then they turn around and say they have a great idea, but can't tell me.Seriously?



This Quora question is a good read before we continue: https://www.quora.com/If-I-have-a-startup-idea-should-I-tell-anyone-If-yes-then-who-should-I-be-telling-If-not-then-what-should-I-do.

...

Execution is everything, it's said right?


 
But not all ideas are equal...

Ideas that you can commercialise are not only the startup type like everyone thinks.

Here's another one of my 'ideas':

"Everyday, every day people have brilliant ideas"

You don't have to be super intelligent, creative or whatever. Ideas pop into our heads constantly. Some drive you crazy, some you just have to see through, others sit inside your head making you wonder 'what if...'. You really do need to get them out into the universe in one way or another don't you?

There are two main sources of ideas:

  1. Problem/Pain Point
  2. Organic

Solving a problem or pain point. The famous example here is how Dyson invented the cyclonic, bag-less, never-lose-suction vacuum cleaner. His problem (pain point) was that a vacuum would lose suction as the bag filled up with crap. He wouldn't let it go, and one day saw the answer in a dust extraction unit. The rest of the story sucks (couldn't resist that one).
 
Problem centric ideas, well executed, are worth a couple of gazillion dollars. It seems everyone is chasing these in 'start ups'.
 
Organic Ideas. These types of ideas are of the more creative type. They often just pop into existence (your head) under certain conditions and don't really solve any (obvious) problem.
 
An example of this are the one liners I often think up, dreaming of being a stand up comic:

"They say you should live each day like it's your last. Stuff that, I say live each day like it's your first: naked, surrounded by women in nurse outfits, having your arse spanked" (ok, please forgive if that offends, it would sound funnier coming from Chris Rock).

Now, I may never use that line in a stand up routine, hey, it's probably the only one I've had that's anywhere near laughable (I'll let you decide that) so how can I capitlise on it? Could I possibly sell that one liner as a writer? Maybe! (see below for the market to sell it in). Or maybe your idea is an improvement to an existing product, whose inventor solved 99% of your pain point but they missed just one small, key feature? 
 
In summary:
 
If execution of problem centric ideas is the key, then TELL EVERYONE. You need to validate it before you commit to doing a better execution than anyone else has ever done (Google was not the first search engine, Facebook was not the first social media site).
 
But if it's organic and you can't execute it (I am not a career stand up comic), then keeping it close to your chest while actively trying to monetize it is the way to go. But how do you sell a one liner?
 
So, now for the sales spiel.
 
IdeasKicker - Launch Every Idea. 
 
It uses the power of 'Crowd Vetting' to let your best ideas 'bubble to the surface'.
 
Want to share your startup idea with people you trust and your target market to get the critical feedback you need to decide whether to execute it? No problem.
 
Want to share that organic idea with someone you think can use it and get paid for it? Sure!.
 
Stop wondering 'What if' and get your ideas out there now!
 
IdeasKicker allows you to get your ideas in front of the people who will help refine it, validate it and help you execute it, even pay you for it.
 
As a bonus - if you are concerned about your IP - it gives you trace-ability. It shows you who saw your idea and when. This is powerful information if you do believe that someone stole your idea, if that's your worry...
 

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